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Bowled Over With Super Stats

Bowled Over with Super Stats

Have you recovered from eating your share of the 1.25 billion chicken wings consumed at Super Bowl parties? To continue the over-indulgence, there is a wealth of data to crunch from this commercial exercise. The statistical reporting of the big game is kind of like drinking from a fire hose, but there is a lot to learn about how brands reach and interact with consumers.

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